ABOUT ME

Hi! I’m Alyssa — a digital marketer and brand strategist based in Detroit.

I’m currently growing my focus in creative ops and project management because of my love for collaborating with creatives to bring ideas to life, streamline workflows, and make things that feel intuitive, look beautiful, and perform with purpose. I’m passionate about connecting data, aesthetics, and consumer behavior to craft brand experiences that truly resonate.

I’ve worked across startups, agencies, and in-house creative teams, contributing to campaigns for clients like Ford and Netflix, and most recently, working on B2C digital strategy at Steelcase.

My background spans content writing, digital marketing, and cross-functional campaign work– supporting everything from ad creative and web content to email flows and UX improvements. I’ve managed timelines, organized creative assets across platforms, and helped bridge the gap between design, strategy, and performance.

Outside of work, I’m into film, fashion, and music — plus a long list of hobbies I rotate through, like crochet, reading and DJing.

If you’re looking for someone who can think strategically, create thoughtfully, and execute seamlessly, let’s connect: alyssatello@gmail.com