about me

Hi! I’m Alyssa — a digital marketer and project manager from Detroit, currently based in Los Angeles.

My background spans content writing, digital marketing, and cross-functional campaign work– supporting everything from ad creative and web content to email flows and UX improvements. I’ve managed timelines, organized creative assets across platforms, and helped bridge the gap between design, strategy, and performance. I love connecting aesthetics, psychology, and data to build brands that feel thoughtful, intentional, and human.

I’ve worked across startups, agencies, and in-house teams, partnering closely with designers, performance marketers, and product teams. I’m at my best when I’m bringing structure to chaos, elevating brand expression, and refining user journeys through insight-driven optimization. I’m seeking projects where I get to translate insights into design decisions and organize teams toward a creative goal.

When I’m not working, you’ll find me editing photos, curating playlists, scouring Facebook Marketplace, or rotating through a long list of hobbies like crochet, baking, and DJing.

If you’re looking for someone who can think strategically, create thoughtfully, and execute seamlessly, let’s connect: alyssatello@gmail.com